So, you're an interior designer and you're ready to level up. You want to increase your bottom line, get a larger client base and be taken seriously in the design world.
You may be thinking, "Aha! I need a blog!"
And while that is correct (blogs are AMAZING for increasing your SEO over time and helping you rank higher and higher on Google - check out our blog HERE for all the details), it's crucial that you get a few things in line first.
That's right - as a blogger, I'm telling you to PAUSE. Don't write a single post. Don't hire me yet. Don't even make a list of topics you'd love to write about.
Because before any of that can take place, you absolutely need to have a foundation to build upon.
Here's the deal - you can technically start a blog right now. And that blog will technically add SEO to your website. But if it's just a blog with no branding foundation to stand on, does it really matter? How are you actually going to set yourself apart from the competition?
Blogging with a solid brand identity not only makes writing easier, but it also strengthens your business, allowing you to be clear about who you are, what your values are, the type of clientele you want to work with, and the process by which you design.
Here are the five things you need to have in place before you start that blog...
So, what are you waiting for? Go out there and knock out that list! The sooner you can get that blog up and running, the higher you will rank. Let's get those client leads flowing!