I have seen an apostrophe followed by the letter "s" incorrectly more times than I can count. I see it on bloggers' Instagram accounts, on Christmas cards, on adorable front door signs with the family name scrawled across it, and more. However, there are dos and don'ts when it comes to that little punctuation/letter combination, and if they aren't followed - especially in a professional setting - your ability to meet your company's high expectations might be called into question.
When You SHOULD Use an Apostrophe with the Letter "S"
Woof, that was a lot of ground to cover, am I right? So, let's break it down a little bit with some examples of apostrophe + "s" combinations gone wrong that I see frequently from friends, family, and professionals:
Still overwhelmed? No worries. It's a lot to take in, especially if you are just now realizing that you've been using the wrong "its/it's" for years! The good news is that Crafty Copy can help you out with this; we provide professional editing services and can turn around your writing project in a snap (and ensure you've got all of your apostrophe + "s" combinations in the correct spots)! Give us a shout - we'd love to help you out on your next paper or presentation.